Connecting with clients, the book

In the Spring of 2021, CRC co-founder Paul Cowan decided to share all of his relationship secrets with the world in his book, “Connecting With Clients - For stronger, more rewarding & longer-lasting client relationships.”

The book is jammed with insight, but easily digestible with short chapters on relationship topics from A-Z. He provides all the strategies, tactics, hints, tips and guidance agencies need to get the best for their clients — so the clients can get the best from the agency. A must read for all agencies.

Tomorrow’s Client Relationships - Webinar with Paul Cowan

What every agency needs to know about winning at client relationships. Our co-founder and author of new book Connecting With Clients talks through some of the most effective and applicable advice in his book, as well as gets insights from guests including Caroline Davison , Managing Director and Sustainability Lead, ELVIS, Kelly Reilly, Ex VP Global Marketing at Ocean Spray Cranberries and now CEO/CMO Red Thread Coffee Co., and Kat De Keyser, Managing Partner, OMD UK.